I’m a writer and reader spending a little too much time online. I’m on a mission to seek out magic in the corners of every day, to appreciate the small things and embrace a slower pace of life. Read about my adventures, loves and life here.
Hi I’m Jaye, a social media strategist and UGC creator. I’m passionate about helping brands connect with their audience through storytelling, creativity, and genuine connection.
With over ten years experience in social strategy and content creation, I blend data-driven insights with an intuitive understanding of what makes people stop scrolling, from cinematic Reels to authentic, everyday moments that feel real and relatable.
My work focuses on crafting content that not only looks beautiful but performs: building trust, sparking emotion, and encouraging people to take action. Whether I’m managing a brand’s full social presence, producing UGC that fits seamlessly into your feed, or partnering on sponsored content across my own channels, my goal is always the same — to create scroll-stopping stories that bring your brand to life.
If you’re looking for content that feels both strategic and soulful – and a partner who understands the balance between creative direction and measurable results – you’re in the right place.
